The Icarus Deception PDF Free Download

10/6/2021by admin

The Icarus Deception

The Icarus Deception PDF Free DownloadFull
Author : Seth Godin
File Size : 26.38 MB
Format : PDF
Download : 650
Read : 359

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  • Seth Godin is the author of more than a dozen bestsellers that have changed the way people think about marketing, leadership, and change, including Permission Marketing, Purple Cow, All Marketers Are Liars, Small is the New Big, The Dip, Tribes, Linchpin, and Poke the Box.He is also the founder and CEO of Squidoo.com and a very popular lecturer. He writes one of the most influential business.
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  • The Icarus Deception: How High Will You Fly? By Seth Godin Book Review Art is essentially about creativity, and that’s a thing you can use in any field. Maybe you’re a would-be painter or establishing a new online boutique, creative thinking is what provides.

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The Icarus Deception - The Icarus Deception audiobook, by Seth Godin. Nearly everybody has heard the story of Icarus: the man who flew too high. He and his father were trapped on an island with no hope of escape, until they fashioned wings for themselves and flew away. Before they took off, Icarus' father warned him that if he flew too high, the wax which held the.

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In Seth Godin’s most inspiring book, he challenges readers to find the courage to treat their work as a form of art Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success? But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe. The safety zone has moved. Conformity no longer leads to comfort. But the good news is that creativity is scarce and more valuable than ever. So is choosing to do something unpredictable and brave: Make art. Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card. Godin shows us how it’s possible and convinces us why it’s essential.

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